http://blog.susanguthrie-copywriter.com Copywriter – Professional and Prompt. Web, articles, business, AdWords Mon, 12 Jul 2010 05:07:36 +0000 http://backend.userland.com/rss092 en [caption id="attachment_138" align="alignleft" width="343" caption="slow cooked thoughts are the best thoughts"][/caption] Okay, this winter things have been pretty hectic but right now everything seems to have drawn to a halt. And this means that I've finally got time to give full thought to those I've placed in the slow cooker of my ... http://blog.susanguthrie-copywriter.com/2010/07/slow-cooking-in-winter/ Yesterday I went to a meeting of the local writers' group. It made me think a lot about the benefit of these types of community groups and how they fit in with professional writers. Of course, a community writers' group will have an eclectic mix of young and old (mostly in ... http://blog.susanguthrie-copywriter.com/2010/06/the-benefits-of-joining-a-writers-group/ You are a business, perhaps relatively new and with little money. Should you have a web presence? Absolutely, are you crazy?! I get asked this question so many times: What does a copywriter do? Well, the truth is we help get your business message out to the world. ... http://blog.susanguthrie-copywriter.com/2010/06/the-fantastic-world-wide-web/ Being a copywriter is a really fantastic job, but if you're working for yourself, like me, then it's one of those jobs that you do all the time. Today is May Day, which in Australia (where I am) is a public holiday. It seems like everyone is down the beach ... http://blog.susanguthrie-copywriter.com/2010/05/working-on-a-may-day/ So you might be wondering what this has to do with copywriting? Well, the fact is that pets have been very good to me lately. It's an absolute fact that I am a pet lover. I have the most beautiful dog and sweetest cat. But, ... http://blog.susanguthrie-copywriter.com/2010/04/pets-and-possibilities/ If the answer is 'nothing' then we need to talk. Search Engine Optimization, or SEO to make it less of a mouthful, is all about making your site as friendly as possible to search engines, such as Google, Yahoo! and Bing.  The more you guys are buddies then the ... http://blog.susanguthrie-copywriter.com/2010/03/so-what-do-you-know-about-seo/ By Susan Guthrie Everyone is atwitter about Twitter, but what, actually, is it? Twitter, put simply, is short (less than 140 characters) instant messaging put out into the public domain.  You will receive the ‘Tweets’ of people you choose to follow and those who choose to follow you will receive all yours. Many ... http://blog.susanguthrie-copywriter.com/2010/03/tweet-me-baby/ Well I've been working on some pretty cool blogs that have been taking up all my time. My favourite is Gifted Girls Got The Gab! It's a forum for women about women. Your voice can be heard above the crowd and any post you send will be read by ... http://blog.susanguthrie-copywriter.com/2010/02/have-you-been-wondering-where-i-am/ You have decided that your business needs a website or perhaps you have heard that you really should think about adding a blog.  Who will write the content?  You, of course.  You know what your business is about, you know all the facts and tiny details. The real question is, can ... http://blog.susanguthrie-copywriter.com/2010/01/is-good-copy-really-that-important/ We're at the end of 2009 and it's time to look back and reflect. I know that so many people think it's boring to talk about goals, but, actually, it's really necessary. Why set goals? Research has shown throughout the ages that those who write down their goals (don't just think ... http://blog.susanguthrie-copywriter.com/2009/12/whats-going-to-be-new-in-this-new-year/